Site specific at Parsons The New School, 2013
Projection and mixed media on room, 9 x 9 x 8.1 feet
The Projection, a still image, was invaded by a GIFF every seven minutes imitating a screen saver and turning the screen blue for 2 seconds.
The title refers a word play of an Argentine saying in a literal and conceptual way. Translated in English this would mean: No pain no gain but literally: he who wants blue has to wait/ work for it.
This piece made an ironic comment about my situation of wanting to be an artist in NYC as to the fact that the audience had to actually "make an effort" to stay in the piece to be able to fully experience it.